What to watch for in Google’s earnings

[Priyanka]

Google Inc. is set to report second-quarter earnings after the market close on Thursday. All eyes will be on whether the company has been able to win over more mobile traffic, and how it is managing expenses in the face of decelerating revenue. The earnings come days after The Wall Street Journal reported that Google GOOGL, +12.87% has started to streamline expenses, a move that could curb hiring. The company is expected to provide greater transparency into expense management this week, analysts say.