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  #1  
Old 08-11-2015, 05:03 AM
Priyanka Priyanka is offline
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Default Yahoo buys fashion website Polyvore

Yahoo has said that it agreed to buy fashion startup Polyvore to help drive traffic and strengthen its mobile and social offerings.Yahoo, which did not disclose terms of the deal, said Polyvore will accelerate its 'Mavens' growth strategy. The company has been focussing on four areas — mobile, video, native advertising and social — which it calls Mavens, to drive user engagement and ad sales as it battles intense competition from Google and Facebook. Revenue from Mavens made up about one-third of the company's total revenue in the quarter ended June 30. The Mavens portfolio includes BrightRoll, mobile app network Flurry, mobile ad buying platform Yahoo Gemini and blogging site Tumblr.
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Old 12-02-2015, 09:51 AM
AditiArora AditiArora is offline
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This is really as in this Polyvore website we can buy fashionable and trendy dresses as well as accesories.
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  #3  
Old 12-03-2015, 11:05 AM
MiniGupta MiniGupta is offline
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The online media company paid around $200 million in cash to acquire fashion site Polyvore in an acquisition. The deal is a solid outcome for Polyvore, which launched in 2007 and has essentially become a visual search engine for clothing and outfits. The site’s most active users provide a ton of the content on the site by arranging images of clothing into outfits and sets of outfits. Some fashion brands pay Polyvore to feature their collections, while other brands pay to promote certain fashion trends or individual products. Polyvore also generates revenue through affiliate fees when one of its visitors goes on to buy an item found on Polyvore on another shopping site.
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  #4  
Old 01-20-2016, 12:44 PM
Neha Chandaliya Neha Chandaliya is offline
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yahoo expanding it's base
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  #5  
Old 02-08-2016, 09:53 AM
AmitSood AmitSood is offline
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Yahoo Paid Around $200 Million for Polyvore,Polyvore, the brainchild of 3 ex-Yahoo engineers, was started in 2007.
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  #6  
Old 02-09-2016, 12:52 PM
alka alka is offline
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Yahoo buy it for to help drive traffic and strengthen its mobile and social offerings.They will buy it for growth purpose.
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  #7  
Old 07-27-2017, 02:02 AM
ettarb60 ettarb60 is offline
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Old 07-27-2017, 02:04 AM
ettarb60 ettarb60 is offline
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Old 07-27-2017, 08:06 PM
lawrencetm2 lawrencetm2 is offline
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Old 08-05-2017, 01:43 AM
violanp11 violanp11 is offline
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